KNOWN FOR
Everyday essentials made from bamboo-like toilet paper, pocket tissues, kitchen rolls and boxed tissue. Because bamboo is not just for pandas, it’s for people too!
ABOUT THE BRAND
The Nurturing is Asia’s first plastic packaging free retailer who provides sustainable home-care products. Everything they sell is made of 0% one-time-use plastics and 100% love. Bambooloo is one of their best selling lines and offers alternative everyday essentials like toilet paper, pocket tissues, kitchen rolls and boxed tissue. But get it while it’s hot, their first production run was so popular it sold out fast but the brand expanded quickly to keep up with demand.
VISION & MISSION
The Nurturing Co want you to know that 635 million kilos of plastic enter our oceans every year. This inspired the brand to create and offer products that are better for consumers and the earth both through their own brands as well as through partnerships with other like-minded brands. Throughs their Bambooloo products, they are on a mission to help save Mother Earth with tree-free consumer alternatives made with zero plastics, no chemicals, no fragrances and no BPAs. What’s more? Bamboo is soft, strong, regrows like crazy when cut and is actually better for skin than wood pulp-based products.
WHY THEY’RE CONSCIOUS
In the manufacturing of their products, you won’t find any one-time-use plastics lurking around. Their products are also free from chemicals, fragrances and BPAs. And because bamboo is a grass, not a tree, it produces 5-6 times the amount of raw material per hectare (vs wood pulp). Bamboo needs only 30% of the carbon grams to make (vs wood pulp again). And they don’t want you to worry about waste because their products are reusable, recyclable and biodegradable. And most importantly, like you, they believe in sustainability. Their team is made up of real experts in using the loo, changing diapers and even cooking. They are humans who are serious about making a difference.
WHAT’S THEIR FIGHT
PROTECT THE PLANET: Their number one mission is to protect the planet and they do this by creating products that are sustainable, reusable, recyclable, biodegradable and generate less carbon than the traditional. Most importantly, there are no one-time-use plastics lurking around from start to finish.
CRYSTAL CLEAR: When they say 0% bamboozle, they mean it! You won’t find any greenwashing with them. They wear their hearts on their sleeves and are unafraid to show it when it comes to sustainability and making an impact.
WELL-FOR-YOUR-BEING: Bamboo is not just for pandas, it’s for people too! It’s soft, strong, regrows like crazy when cut and is actually better for our skin than wood pulp-based products.
MEET THE FOUNDER
David Ward is the founder at The Nurturing Co, which also owns tBambooloo and Reeturn, a circular economy returns service platform that is currently in development. Based out of Singapore, David has spent 26+ years in providing leadership and management direction to global organizations and the last five years focused on the sustainability sector where he is also well known as a keynote speaker and change maker. David is also a mentor for Sustainable Fashion Accelerator in Singapore run through TAFF, Singapore, and is currently a cohort for the SMU/INSEAD SCALE program running across 2019/20. Before settling in Asia, he held several senior global and international roles across the fashion and sports fashion sector at brands like Fred Perry, Quiksilver/Roxy, Oakley and more.
