Hello, Nice To Meet You!
Are you ready to wake up?
Our goal is to create a conscious world where everyone is aware of their own actions. And we think it’s time to wake up, take control, and be empowered to take positive action so that we can leave the world in a better place than how we’ve found it.
We know that sustainability is a journey. But wherever you are on the path towards conscious living, we’re glad you found us. We help people change the world one #littlegreenstep at a time and carve the path less travelled for the greater good.
Your Guide to Conscious Living
Green Is The New Black is a lifestyle media and events platform on a mission to make sustainability mainstream, accessible and sexy. We do this through engaging content and experiences that connect brands with people, and educate through actionable little green steps. Intrigued? Then you’re in the right place. It’s time to take the next step towards living a more conscious life and start living wide awake!
We are here as your guide to discover the most conscious brands, events, experiences and people around Asia, and beyond, so that you can take back control of your choices and connect deeper with yourselves, others and mother nature.
how we select our Brand Partners
We intend to build the largest, curated database of conscious brands in Asia and Europe. We work with both social enterprises and corporates. But we’ve made a choice to only work with brands that align with our core values. You can read more about these below.
We’re alive to the fact that green-washing is real. And we are in the process of creating our own tool to measure the impact of brands across the industries we cover. Currently, there is no real index to understand how sustainable organisations are, so, for the time being, we do our own due diligence to ensure our values align with partners.
Our rate card varies depending on whether you are a social enterprise or corporate, which fairly reflects the difference in resource and budget. If you’d like to find out more, you can reach us at [email protected]thenewblack.com.
Protect The Planet
Awareness of our footprint leads to greater understanding of the impact we have on our planet, inspiring us to operate more consciously and positively.
Innovation For Good
We are idea junkies and man do we love some of the awesome creative things people are doing.
We like looking at life with both eyes WIDE open – you know, knowing where stuff comes from, who made it and how it got to us.
Power To The People
Ethical/ fair-trade/ female empowerment – we value the people behind the products. Because as they say; people are the new profit.
Pro Animal Life
This one’s for the animal lovers, vegetarians and vegans. Animals also have a conscious, family and friends. Like us, they deserve to be treated with respect.
“Love yourself and serve the others”. Our conscious journey starts with us – the choices we make, how we show up in the world and take care of ourselves.
Stephanie is a marketer, event organiser and avid connector of conscious individuals and brands. She loves bringing people together to connect, find inspiration, gain knowledge and be able to take action to create a better life. Previously she spent four years working for an international events agency, planning luxury events and fashion weeks around the region. As a third culture kid, she's fascinated by other people and is always seeking new experiences.
Born and raised in Nice, France, Paula has been very soon attracted by Asia studying in Hong Kong University and later on moving to Singapore to start her career as a consultant in Circular Economy completing projects across Asia in Indonesia, Papua New Guinea, Taiwan, Hong Kong etc. consulting for MNCs such as Unilever, P&G, Danone etc. Her dream is to make sustainability more mainstream and attractive for everyone through smart design and communications.
Engineer by training, love for numbers by choice, Germany born Jan came to Singapore more than 4 years ago. With a passion for helping young start-ups getting their business model and financials right, when he’s not busy with his full time job he is the numbers guy for GITNB.
Having worked in a large foundation in France, then in an education-focussed NGO in Phnom Penh, Diane is passionate and knowledgable about mobilizing people's commitment for social and environmental causes that bring about positive changes in the world. As an event organizer, she believes that the more people are able to share with each other about sustainability, the more conscious they become. Let's all become changemakers!
Running a social media advocacy account @lilearthgirl, Tammy believes in harnessing social media for good. She is passionate about saving the planet we call home, and does so through organising events to bring people together to raise awareness about the ongoing climate crisis. You'll probably find her typing away on her phone, or out thrifting some vintage finds.
Sally is a peppy, pint-sized Londoner who now calls Singapore home. Spent her former life working in graduate marketing for a global law firm, before being sucked into the creative world. She's been writing, editing, SEO-ing, directing and creating sharable content for the last six years. Currently on a mission to make sustainability mainstream, accessible, and sexy through storytelling. When she's not reading the dictionary, she can usually be found trying to make friends with the closest animal.
Hi, I’m Harsha! I document people’s stories through photos and videos, and share how they’re changing the world, because I believe that amazing people deserve visibility.
A self-proclaimed "Eco-Nomad", Jaclyn Yost has lived in various parts of the United States, the United Kingdom, Australia, Singapore, and has journeyed to 34 countries (so far)! She is passionate about spreading awareness on sustainable tourism and how to be a more responsible tourist. When she is not working or traveling, you can usually find her in a yoga studio or whipping up a tasty meal in the kitchen.
Having grown up in six countries around the world, Natalie developed a passion for visual storytelling design - the one language that everyone understands. Having built brands and led creative teams for global clients and agencies, she recently launched makesense.design, an independent design studio to focus on empowering the next wave of innovative business minds. She uses dynamic visual storytelling to create impactful concepts and compelling brands that resonate on a deep and emotional level.
For using her voice and sphere of influence to advocate for the environment and better choices. Host, fitness entrepreneur and a yoga instructor Liv Lo is an Eco-Ambassador using her voice to activate change in her community. Her yoga portal Stretch City was acquired by PurelyB in March 2016 to become the regions leading wellness website. Using her sphere of influence, Liv advocates for better daily choices to protect people and the planet.
Influenced by a curious nature, Yumika Hoskin has traveled around the world dabbling in various career ventures. Graduating with a Bachelor of Design, her career led her from Melbourne Australia as a fashion stylist, to a model working regionally in Asia, to now a tv host and actress in Singapore. Her latest venture is launching her social enterprise company Peco Bag. A reusable, foldable bag constructed from recycled plastic bottles. Recognized as a key opinion leader in Singapore, Yumika works actively on projects with brands that range across from social enterprise, fitness, beauty, and fashion.