Are we putting our money where our mouth is? Would you spend more for environmental consciousness?
From vegan Magnums (finally) to sustainable Lego, check out what this week had in store for sustainability.
1.Singapore’s Nanyang Technological University (NTU) banning free plastic bags
Yep, you read that right. NTU is making a bold commitment to #beatplasticpollution by charging $0.20 per bag from the 1st of October. A move that’ll be helping to save over 10 million bags a year.Proceeds from the sale of bags will be going towards NTU’s student assistance funding and will be a great test of public reactions to paying for plastic bags on our little red dot.
2. Are Asians willing to part with ‘green’ for green?
A survey showed that half of consumers in Southeast Asia would willingly pay more for environmentally-friendly products. But will they really? One posits that if price is competitive between 2 brands, sustainability might tip the scale. As our co-founder Stephanie puts it, “People are definitely willing to purchase more sustainable and ethical products, but they also want to maintain their standard of living and convenience”.
3. Legos that look like plants are made from plants
Who doesn’t love a good ol’ box of Lego? With kids (and adults) all over the world playing, collecting and swiping boxes off the shelves, we rack up sales of millions and possibly billions of lego. To make sure their little bricks won’t be building up in landfills, Lego has created a new range of sugarcane-based products that are more sustainable than their usual fossil fuel-based raw materials.
4. Magnum ice-cream going dairy-free
The growing demand for vegan food shows no sign of slowing down – and we love it. Going plant-based is one of the most impactful ways for us to reduce our individual carbon footprint. Dairy-free products not only mean less pollution, it also means less cruelty. Plus, this is such a yummy treat for our dairy-intolerant friends!
5. McDonald’s one-of-a-kind eco-friendly store
Bid farewell to the red-bricked roofs adorned with golden arches-It’s now not just a space for guilty-pleasure fast food, it’s a modern architectural marvel. Make way for a new and improved McDonalds, with a vegetated roof, native + drought-resilient plants as well as water-permeable pavements. Fully equipped with solar panels, LED lights and floor-to-ceiling glass windows, it’s also on its way to being awarded highly-acclaimed green building certification.
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